Sharp Blades in the (IP) Razor Wars

The global razor industry is worth $11 billion and the margins are amazingly healthy, which explains why Gillette is so aggressive in defending its turf against competitors. When former Gillette executives left to set up a competitor, they were smothered by litigation from their former company, with claims that they misappropriated trade secrets and engaged in unfair competition, and that the employees breached non-disclosure agreements. Thankfully Shavelogic was able to access litigation funding from Burford Capital and ultimately Gillette’s claims were dismissed as without merit. The ten years of battles for this entrepreneurial start-up look now to be paying off. Two weeks ago, the company announced that it has raised $100 million in growth capital from Jefferies. More from Exalt IP.

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